Insight Analytics & advertising
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Campaigns2026-07-02 – 2026-07-30

Every campaign that brought traffic in this period, judged against how the rest of the site performs.

Paid platforms

Your advertising, grouped by where it ran. Compare the engagement column against the site average shown underneath — paid traffic that engages less than your ordinary visitors is usually a targeting or landing-page problem, not a budget problem.

moneyfacts Performing well
Visits394
People253
Engaged71.6%
Avg. time4m 57s

cpc

moneysupermarket Performing well
Visits329
People223
Engaged72.3%
Avg. time6m 7s

cpc

linkedin Not enough data
Visits28
People20
Engaged28.6%
Avg. time2m 51s

paid_social

bestbusiness Not enough data
Visits17
People13
Engaged82.4%
Avg. time9m 18s

cpc

thesavingsguru Not enough data
Visits10
People7
Engaged80.0%
Avg. time10m 27s

cpc

Site average for comparison: 61.4% engaged, 3m 46s average time.

All tagged campaignscompared with 2026-06-03 – 2026-07-01

A campaign only appears here if its links carried UTM tags. Untagged ad links get counted as direct or referral instead, so they're invisible as campaigns.

Campaign Came from Visits vs previous Engaged Avg. time How it did
businesseasyaccess moneysupermarket · cpc 215 ▼ 21% 75.3% 6m 20s Performing well
UTBISA moneyfacts · cpc 118 ▼ 48% 71.2% 5m 12s Performing well
charity1year moneyfacts · cpc 73 ▼ 6% 76.7% 5m 26s Performing well
personal15month moneysupermarket · cpc 51 ▼ 35% 90.2% 4m 58s Performing well
businessfixed moneyfacts · cpc 46 ▼ 44% 63.0% 2m 39s About average
customer_survey_roundup messagefocus · deposits_feedback 46 no prior data 32.6% 38s Below average
charityeasyaccess moneysupermarket · cpc 45 ▲ 221% 31.1% 2m 54s Below average
UTBFixedBonds Moneyfacts · cpc 43 ▼ 46% 81.4% 3m 7s Performing well
easyaccesstracker moneyfacts · cpc 37 ▼ 14% 64.9% 3m 55s About average
business1yearbond moneyfacts · cpc 31 ▼ 68% 71.0% 9m 27s Performing well
domain_click trustpilot · company_profile 19 ▼ 10% 52.6% 42s Not enough data
Trust campaign 2 - May - June 2026 - Website Visits linkedin · paid_social 16 ▼ 85% 6.2% 29s Not enough data
newbrandlaunch messagefocus · email 12 ▲ 20% 83.3% 6m 7s Not enough data
charity3month moneyfacts · cpc 11 new 54.5% 7m 13s Not enough data
charitybond bestbusiness · cpc 11 ▼ 15% 72.7% 11m 47s Not enough data
SavingsUpdate messagefocus · email 7 ▼ 42% 71.4% 2m 40s Not enough data
business3monthbond moneysupermarket · cpc 7 new 100.0% 24m 8s Not enough data
BridgIncent B&C · StickyFooter 6 ▼ 86% 50.0% 17m 19s Not enough data
charityfixed moneyfacts · cpc 6 ▼ 79% 66.7% 2m 6s Not enough data
PE and VC Investment Managers Jul - Aug 2026 linkedin · paid_social 5 no prior data 60.0% 9m 56s Not enough data
SMEs Retargeting campaign June linkedin · paid_social 5 ▼ 71% 60.0% 4m 6s Not enough data
UTB30daynotice Moneyfacts · cpc 5 new 60.0% 10s Not enough data
business1yearbond moneysupermarket · cpc 5 ▼ 95% 80.0% 9m 8s Not enough data
business1yearbond thesavingsguru · cpc 5 ▼ 95% 80.0% 12m 28s Not enough data
business6monthbond moneyfacts · cpc 4 ▼ 71% 50.0% 27s Not enough data
easyaccess Moneyfacts · cpc 4 new 75.0% 14m 5s Not enough data
fixedtermcashISA1yearbond thesavingsguru · cpc 4 new 75.0% 3m 55s Not enough data
utb40daynoticeissue2 moneyfacts · cpc 4 new 100.0% 1m 28s Not enough data
Best Buy Table Savings Champion · Web 3 new 66.7% 21s Not enough data
UTBBusiness moneyfacts · cpc 3 no prior data 66.7% 10m 21s Not enough data
charity6month moneyfacts · cpc 3 new 100.0% 10m 53s Not enough data
customercommitment aboutpage · website 3 new 66.7% 2m 32s Not enough data
deposits_feedback messagefocus · email 3 no prior data 33.3% 1m 34s Not enough data
landingpage bestbusiness · cpc 3 new 100.0% 3m 18s Not enough data
theportfolioapproach email · automated_messagefocus 3 new 33.3% 5s Not enough data
Accessibility and Vulnerability messagefocus · email 2 no prior data 50.0% 21s Not enough data
BusinessEasyAccess moneyfacts · MPU 2 no prior data 50.0% 13m 45s Not enough data
Personal-3-Year-Bond Moneyfacts · Click-Button 2 new 0.0% 8s Not enough data
business6monthbond moneysupermarket · cpc 2 ▼ 86% 100.0% 20m 27s Not enough data
businessbond bestbusiness · cpc 2 new 100.0% 1m 55s Not enough data
charity30daynotice moneysupermarket · cpc 2 new 100.0% 2m 50s Not enough data
charitynoticetracker moneyfacts · cpc 2 no prior data 100.0% 2m 7s Not enough data
customercommitment homepage · website 2 new 100.0% 38s Not enough data
1-year Moneyfacts · click button 1 no prior data 100.0% 11s Not enough data
4580dd0c11-EMAIL_CAMPAIGN_2026_05_11_03_23 New Main List From Live CIVIL Site · email 1 ▼ 91% 0.0% 0s Not enough data
Education FD Forum · Directory 1 no prior data 0.0% 0s Not enough data
Funded Innovation Businesses linkedin · paid_social 1 no prior data 100.0% 1m 39s Not enough data
GetreadyOLB savingsupdate · email 1 no prior data 100.0% 3m 24s Not enough data
ISA2year Moneyfacts · cpc 1 no prior data 100.0% 50s Not enough data
SMEs Retargeting campaign May - June linkedin · paid_social 1 new 0.0% 8s Not enough data
UTB9monthfixedtermbond thesavingsguru · cpc 1 new 100.0% 26m 29s Not enough data
UTBCharity moneyfacts · cpc 1 new 0.0% 0s Not enough data
UTBFixedBonds moneyfacts · cpc 1 ▼ 99% 100.0% 5m 55s Not enough data
annualtaxstatement messagefocus · email 1 no prior data 100.0% 6m 26s Not enough data
business18monthbond moneysupermarket · cpc 1 new 100.0% 4m 23s Not enough data
businessfixedterm1yearbond moneyfacts · cpc 1 no prior data 100.0% 13m 12s Not enough data
cashISA5yearbond Moneyfacts · cpc 1 no prior data 100.0% 12s Not enough data
charity3year moneysupermarket · cpc 1 new 0.0% 5s Not enough data
easyaccesstracker bestbusiness · cpc 1 ▼ 98% 100.0% 14m 50s Not enough data
logo_click trustpilot · company_profile 1 new 100.0% 2m 13s Not enough data
savingsupdate messagefocus · email 1 no prior data 100.0% 3m 59s Not enough data